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WhatsApp Business: Why You Need It and How to Download It





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Download New Version of WhatsApp Business




WhatsApp Business is a tool for businesses to communicate with their customers over the most popular messaging app in the world. It is built on top of WhatsApp Messenger and includes all the features that you rely on, such as multimedia, free calls, and group chat. In this article, we will explain what WhatsApp Business is, how it differs from WhatsApp Messenger, what features and benefits it offers, how to download it, how to use it, and how to upgrade to WhatsApp Business API.


What is WhatsApp Business?




WhatsApp Business is a version of WhatsApp that is designed specifically for businesses. It allows you to create a profile for your business, use messaging tools to automate and organize your communication, send media-rich messages to showcase your products and services, and manage your chats with labels. You can also integrate WhatsApp Business with your CRM and customer support software using the WhatsApp Business API.




download new version of whatsapp business




WhatsApp Business vs. WhatsApp Messenger




The main difference between WhatsApp Business and WhatsApp Messenger is that businesses get a verified and more complete business profile so customers can trust who they are chatting with. Businesses can also add multiple users to manage the account across multiple devices, whereas individuals use WhatsApp on their personal devices. Additionally, businesses can use message templates and chatbots to send automated and interactive messages to customers.


WhatsApp Business Features and Benefits




WhatsApp Business has several features and benefits that make it a great platform for businesses to connect with their customers. Some of them are:


  • Business profile: You can create a profile for your business that includes your logo, website, address, business hours, business category, and catalog.



  • Messaging tools: You can use greeting messages, away messages, quick replies, and labels to be more responsive and efficient in your communication.



  • Media-rich messages: You can send files, images, videos, audio, stickers, emojis, and location to showcase your products and services.



  • Labels: You can assign different labels for each chat, such as new customer, pending payment, order complete, etc., to keep track of your orders and leads.



  • WhatsApp Web: You can access your WhatsApp Business account from your computer's browser and respond to your customers more conveniently.



  • WhatsApp Business API: You can integrate WhatsApp Business with your CRM and customer support software and send programmable messages at scale.



How to Download WhatsApp Business




To download WhatsApp Business, you need to have a smartphone that supports Android or iOS operating systems. You also need to have a separate phone number for your business account. Here are the steps to download WhatsApp Business:


  • Go to the Google Play Store or the App Store on your phone and search for "WhatsApp Business".



  • Tap on the "Install" or "Get" button and wait for the app to download.



  • Open the app and agree to the terms and conditions.



  • Enter your business phone number and verify it with a code sent via SMS or call.



  • Restore your chat backup from WhatsApp Messenger if you have one.



  • Set your business name and logo.



  • Create your business profile by adding your website, address, business hours, business category, and catalog.



How to Use WhatsApp Business




Once you have downloaded WhatsApp Business, you can start using it to communicate with your customers. Here are some tips on how to use WhatsApp Business effectively:


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Create a Business Profile




Your business profile is the first thing that your customers will see when they open a chat with you. It is important to make a good impression and provide relevant information about your business. You can edit your business profile by tapping on the menu icon and then on "Business tools". Here you can add or update your website, address, business hours, business category, and catalog. You can also view your profile statistics, such as how many people have viewed your profile, clicked on your website, or called you.


Use Messaging Tools




WhatsApp Business offers several messaging tools that can help you automate and organize your communication. You can access them by tapping on the menu icon and then on "Business tools". Here you can set up the following tools:


  • Greeting message: This is a message that will be sent automatically to new customers or customers who haven't contacted you in more than 14 days. You can use this message to introduce yourself, thank them for their interest, or offer them some help.



  • Away message: This is a message that will be sent automatically when you are not available to reply. You can use this message to inform your customers about your business hours, alternative ways to contact you, or when you will be back online.



  • Quick replies: These are pre-written messages that you can send with a few taps. You can use them to answer frequently asked questions, confirm orders, or provide instructions. You can create up to 50 quick replies and assign them a shortcut, such as "/thanks" or "/delivery".



  • Labels: These are tags that you can assign to different chats to categorize them. You can use them to keep track of your orders, leads, payments, etc. You can create up to 20 labels and assign them a color and a name.



Send Media-Rich Messages




WhatsApp Business allows you to send more than just text messages. You can also send files, images, videos, audio, stickers, emojis, and location. These media-rich messages can help you showcase your products and services, share testimonials, provide tutorials, or send invoices. To send media-rich messages, tap on the attachment icon and choose the type of media you want to send. You can also add captions or descriptions to your media messages.


Manage Your Chats with Labels




As mentioned earlier, labels are tags that you can assign to different chats to categorize them. They can help you manage your chats more efficiently and find them easily. To assign a label to a chat, tap and hold on the chat and then tap on the label icon. You can choose from the existing labels or create a new one. To view all the chats with a specific label, tap on the menu icon and then on "Labels". You can also edit or delete labels from here.


How to Upgrade to WhatsApp Business API




If you want to take your WhatsApp Business communication to the next level, you might want to consider upgrading to WhatsApp Business API. WhatsApp Business API is a service that allows businesses to integrate WhatsApp with their CRM and customer support software and send programmable messages at scale. Here are some things you need to know about WhatsApp Business API:


What is WhatsApp Business API?




WhatsApp Business API is an application programming interface (API) that enables businesses to connect their systems with WhatsApp and send automated and interactive messages to their customers. With WhatsApp Business API, businesses can:


  • Send notifications: Businesses can send notifications such as order confirmations, shipping updates, appointment reminders, etc., using message templates approved by WhatsApp.



  • Provide customer support: Businesses can provide customer support using chatbots or live agents and respond to customer queries and feedback.



  • Engage customers: Businesses can engage customers using rich media messages such as images, videos, documents, etc., and offer personalized recommendations and offers.



Why Upgrade to WhatsApp Business API?




WhatsApp Business API offers several advantages over WhatsApp Business app. Some of them are:


  • Scalability: WhatsApp Business API allows businesses to send messages to millions of customers using their existing systems and software.



  • Flexibility: WhatsApp Business API allows businesses to customize their messages according to their needs and preferences.



  • Security: WhatsApp Business API ensures that all messages are encrypted end-to-end and comply with data protection regulations.



  • Performance: WhatsApp Business API allows businesses to measure and optimize their performance using analytics and reports.



How to Get Started with WhatsApp Business API?




To get started with WhatsApp Business API, you need to follow these steps:


  • Register: You need to register your business with WhatsApp and provide some information such as your business name, address, phone number, email, website, etc.



  • Choose a provider: You need to choose a provider that will help you set up and manage your WhatsApp Business API account. You can find a list of official providers here:



  • Create a message template: You need to create a message template that will be used to send notifications to your customers. You can use the template editor provided by your provider or use the WhatsApp Business API documentation:



  • Submit for approval: You need to submit your message template for approval by WhatsApp. This may take up to 48 hours. You can check the status of your submission using the WhatsApp Business API dashboard:



  • Start sending messages: Once your message template is approved, you can start sending messages to your customers using the WhatsApp Business API. You can also use the dashboard to monitor your message delivery and read receipts.



Conclusion




WhatsApp Business is a powerful tool for businesses to communicate with their customers over the most popular messaging app in the world. It offers several features and benefits that can help you improve your customer service, increase your sales, and grow your brand. Whether you use the WhatsApp Business app or the WhatsApp Business API, you can leverage the potential of WhatsApp to reach and engage your customers more effectively.


FAQs




Here are some frequently asked questions about WhatsApp Business:


  • Q: Can I use both WhatsApp Business and WhatsApp Messenger on the same phone?



  • A: Yes, you can use both apps on the same phone, but you need to have separate phone numbers for each account.



  • Q: Can I migrate my chat history from WhatsApp Messenger to WhatsApp Business?



  • A: Yes, you can migrate your chat history from WhatsApp Messenger to WhatsApp Business by following these steps:



  • Q: How much does WhatsApp Business cost?



  • A: The WhatsApp Business app is free to download and use. The WhatsApp Business API charges a fixed fee per message depending on the country and type of message. You can find the pricing details here:



  • Q: How can I verify my business on WhatsApp?



  • A: To verify your business on WhatsApp, you need to submit some documents that prove your identity and ownership of your business. You can find the verification requirements here:



  • Q: How can I get customer feedback on WhatsApp?



  • A: You can get customer feedback on WhatsApp by using surveys, polls, ratings, reviews, or testimonials. You can use third-party tools or create your own using the WhatsApp Business API.



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